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01.29.10



Getting Your Proper Link Credit For Domain

By Bill Hartzer

I recently received an email from Duane Long asking a question about redirecting a domain name that he had recently purchased. He is trying to redirect the domain name so that he can get the proper link credit; so that the links from the domain name he bought is credited to his current, live website. Here is his email and my detailed response to him.

Hello Bill,

You have a very informative site and thank you for being there for us.

I recently purchased an expired domain name to take advantage of it's many incoming links. There were a few hundred and "subject specific" for the most part with it and my current active website.

Well I did the redirect deal and now when I go to linkdomain:domain.com -site:domain.com on yahoo.com, neither the domain I purchased nor mine have the links related to them.

What happened ???

Duane C Long

PHOTOGRAPHER
www.DuaneLongphoto.com

Hi Duane,

There are a few problems with how the 301 Permanent Redirect is set up. Here is what I found:

While the redirect is set up, it's only set up for the site's home page. If you go to http://www.photoshop-forums.com/ it DOES redirect. However, the majority of the links to that domain name are links to pages on the site (to pages other than the home page). And when you go to one of those pages, there's a problem: the pages other than the home page don't redirect.

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Here's an example: http://www.photoshopcafe.com/
cafe/viewthread.php?tid=10604&page=1


That link does not redirect properly. You'll need to set up those redirects properly. Most likely you'll need to get another web host where you have more control over the redirects and the type of redirects (Godaddy's redirect "service" isn't really a proper 301 Permanent Redirect, it does a 302 redirect to another URL and then a 301 Permanent Redirect). There's also a way to set it up so that every page on the other domain (even pages that you didn't know existed) get redirected properly, kind of a "catch all" for everything.

Continue reading this article.


About the Author:
Bill Hartzer manages the Search Engine Marketing and Social Media Marketing team at Vizion Interactive, a leading search engine marketing, social media marketing, and web design firm based in the Dallas, Texas area. Hartzer recently joined Vizion Interactive, where his vast experience in the both search engine marketing and social media marketing bolster's Vizion Interactive's already robust search engine marketing and social media marketing offerings.
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